“Water to the people”
This is a part of my bachelor exam “PR vs. Advertising.” In my opinion, a good example of how a good advertising campaign, with the right foundational touches, also can gain a lot of earned publicity.
The campaign got shortlisted (top 10) at Gullkalven (Norwegian biggest student championship in creativity) in 2013.
Imsdal “Vann til folket” (“Water to the people”)
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